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To help generate excitement around TNT’s telecast of the NBA All-Star Game, RadioWave worked with radio stations in 18 major markets to develop a multi-tiered radio promotion.
Our radio station partners conducted on-air contests, supported by their websites, to award listeners with NBA/TNT Prize Packs, Grand Prizes of HDTVs, All-Star Game Tickets and other event tickets during All-Star Weekend in Denver. |
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